Traction Direct Rebrand

From April 1st, Traction Chargers will be known as Traction Direct.

This rebrand comes as the company amalgamates its electronics design and manufacturing arm into the parent company. Traction Direct will continue to produce market-leading charging, support and diagnostic equipment for the automotive market, available to purchase directly from the Traction Direct website, through white-label servicing or produced for automotive manufacturers as an OEM supplier.

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Lydia Walker
A guide to Lithium Iron battery chargers

A revolution in batteries is coming, and it’s in the form of Lithium Iron car batteries. A Lithium Iron battery requires a charger that is specifically designed for Lithium Iron charging - any other battery charger could fatally damage the battery. Here’s the low down on Lithium Iron battery chargers.

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Lithium-IronLydia Walker
Winter servicing

During long winter months, vehicle batteries have a lot to deal with. When the temperature drops, along with it can go the battery’s power output, its ability to accept a charge, and the load increases due to the increased use of lights and internal heating. Here’s how a Traction Battery Charger can help.

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Battery ChargersLydia Walker